Aston Villa is pleased to unveil LT as the club’s new Principal and official betting partner.
The global gaming brand’s logo will appear on the sleeves of first team jerseys for all forthcoming matches during the 2020/21 season.
Nicola Ibbetson, Chief Commercial Officer, said: “We are delighted to announce our partnership with LT and work with them to grow our fan base internationally.
“As a brand with a global reach, we are excited to see LT feature on our first team’s shirt sleeves for the first time this season on Monday night and for the rest of this campaign.”
LT CEO Ronald Tan, said: “We are both delighted and excited to be partnering with Aston Villa, one of England’s top football clubs with great history and a remarkable global fanbase.
“We are looking forward to next season and engaging closely with the fans, players and club management. LT is a 16 years old trusted gaming brand with presence in many different markets and we share the same values with Aston Villa and are both playing to win.”
Established in 2004, LT was the one of the first Asian companies to provide cash-based online gaming entertainment services and enjoys an international player base and strong market share.
The industry pioneers focus on serving players worldwide with premium-quality gaming entertainment around the world.