New Jersey has become the first state in history to post a legal sports betting handle of more than $900 million. NJ sportsbooks generated $931 million in wagers in November, breaking the previous record of $803.1 million set in October and marking the fourth consecutive month the state has set an all-jurisdiction record for handle.
November’s bets produced $6.2 million in state taxes on $50.6 million in revenue, falling short of the record $58.5 million in gross operator revenue set just last month.
“Even if New Jersey can’t quite reach $1 billion in a month before the end of the NFL season, the mere possibility so soon after the industry launched in 2018 would have been close to inconceivable until just a few months ago. The restart of the U.S. sports world after the shutdowns of spring and early summer has fueled online sports betting in ways that would have been hard to predict before this year,” Dustin Gouker, lead analyst for PlayNJ.com, said.
“When the traditional major betting sports went quiet, most of the major online sportsbooks were really good at engaging their customers with an array of offerings, from golf to table tennis. What is surprising is that those efforts continue to pay dividends even as the major sports have returned,” Eric Ramsey, analyst for PlayNJ.com, said.